Responses to Lonely Planet’s annual global Traveller’s Pulse survey show increased interest in both sustainable travel and volunteering, as well asactivity-oriented travel. The online survey had 24,500 participants from 144 countries around the world, and was conducted on the Lonely Planet website and in conjunction with 49 partner sites.
When asked about reasons for travel, the respondents showed an increased interest in participating in activities as opposed to sightseeing. As in other years, activity was chosen as the major purpose for travel. It was chosen by 32% of the respondents. The results reflect a growing interest in new experiences rather than just visiting destinations. [Read more…]